11 Best Buffer Alternatives (2026): Flat-Rate Pricing + Recycling

ViralyBy Viraly
Updated February 3, 2026
11 Best Buffer Alternatives (2026): Flat-Rate Pricing + Recycling

Buffer pioneered simple social media scheduling and remains one of the most popular social media management tools in the industry. Its clean interface and browser extension make sharing content effortless. But Buffer’s per-channel pricing adds up fast. At $6 per channel, managing just 5 social profiles costs $30/month – and 10 profiles runs $60. Even worse for content marketers: this social media scheduler lacks content recycling entirely. Every post is one-and-done, which means you’re constantly creating new content instead of getting more mileage from your best performers.

These are the two reasons most people search for Buffer alternatives – pricing that scales by channel count, and no way to automatically reshare evergreen content. The good news? Plenty of tools solve both problems with flat-rate pricing and built-in recycling features.

Why People Look for Buffer Alternatives

Based on what people actually search for, here are the main pain points driving Buffer users to explore other options:

Per-channel pricing gets expensive. Buffer pricing seems affordable at $6/channel until you do the math. The Buffer cost for 5 channels is $30/month, 10 channels costs $60/month, and agencies managing 50 channels pay $175/month or more. Searches for “buffer pricing”, “buffer cost”, and “buffer plans” get over 3,000 combined monthly searches – people are clearly confused about what Buffer’s plans actually cost at scale.

No content recycling. The search volume for “buffer alternative recurpost” (390/month) and “buffer vs recurpost” (590/month) tells the story – nearly 1,000 people monthly are specifically looking for recycling capabilities that Buffer doesn’t offer. Buffer does have a “Re-Buffer” feature that lets you manually click on top-performing posts to add them back to your queue – but that’s not true recycling. You have to find posts yourself, click each one individually, and Buffer even recommends rewriting the message each time. True content recycling tools let you create evergreen libraries that automatically repost on a schedule with AI-generated variations. Buffer’s approach is manual; alternatives like Viraly and RecurPost are set-it-and-forget-it.

Limited free plan. The Buffer free plan offers just 3 channels and 10 scheduled posts per channel, with a lifetime limit of 8 total connections. Once you hit that limit, you’re locked into paid plans whether you’re ready or not.

Basic analytics. Buffer’s reporting focuses on post performance basics. If you need competitor analysis, custom reports, or deeper insights, you’ll find Buffer’s analytics limiting compared to alternatives.

TL;DR – Best Buffer Alternatives

  • Viraly is an alternative to Buffer that’s best for flat-rate pricing + recycling. $19/month for 5 profiles with content recycling, AI caption variations, and Instagram collaborator tagging.
  • RecurPost – Best for evergreen recycling. Content libraries auto-post in rotation, with Google Business Profile support and RSS automation.
  • Metricool is an alternative to Buffer with a strong free option (20 scheduled posts/month for 1 brand), strong analytics, and ad management built in.

What to Look for in a Buffer Alternative

When evaluating alternatives to Buffer, focus on the features that address Buffer’s main limitations:

  • Flat-rate or profile-based pricing – Avoid per-channel or per-seat pricing that multiplies costs as you grow. Look for plans that include a set number of profiles for one monthly price.
  • Content recycling – The ability to create evergreen content libraries that automatically repost. This keeps your feed active without constant content creation.
  • Generous post limits – Buffer’s free plan limits you to 10 posts per channel. Look for alternatives with higher or unlimited posting.
  • Modern platform support – TikTok, Threads, and Bluesky support should be standard by now. Check that your preferred platforms are covered.
  • First comment scheduling – Instagram hashtag strategy often requires first comments. Not all tools support this.
  • Social inbox (if needed) – Buffer is publishing-only. If you need to manage comments, DMs, and mentions from one dashboard, look for tools with a unified inbox like Agorapulse or Sprout Social.
  • Analytics depth – Buffer’s analytics are basic. If you need competitor tracking, custom reports, or social listening, prioritize tools with stronger reporting.

11 Buffer Alternatives

1. Viraly

Viraly directly addresses Buffer’s biggest pain points with flat-rate pricing and built-in content recycling. Where Buffer charges $6 per channel and offers no recycling, Viraly includes 5 profiles for $19/month flat – with content recycling that generates AI caption variations so your evergreen posts don’t look repetitive.

The platform supports 10 networks and includes Instagram features Buffer lacks: collaborator tagging (posts appear on both profiles), location tagging, user tagging with positioning, and Trial Reels for testing with smaller audiences. First comment scheduling works on Instagram, Facebook, LinkedIn, and YouTube. You also get thread replies on Threads, Mastodon, Bluesky, and X – plus TikTok Photo Mode (up to 35 images) and LinkedIn document posts.

Pros:

  • Flat-rate pricing with no per-channel fees
  • Content recycling with AI caption variations
  • Instagram collaborators, location tagging, user tagging
  • First comment on 4 platforms
  • Thread replies on Threads, Mastodon, Bluesky, X
  • Free plan available (3 profiles, 10 posts/month)

Cons:

  • No social inbox (publishing-focused)
  • Free plan limited to 10 posts/month
  • Team members require Business plan ($49/month)

Pricing: Free plan available. Paid plans start at $19/month (Influencer – 5 profiles, 200 posts). Business is $49/month (15 profiles, 500 posts, 5 team members). Agency is $99/month (50 profiles, unlimited posts, 15 team members).

Bottom line: If you’re leaving Buffer because of per-channel pricing or lack of recycling, Viraly solves both problems while adding modern platform support and AI features.

2. RecurPost

RecurPost exists specifically because tools like Buffer don’t recycle content. Their entire value proposition is evergreen content libraries that automatically repost in rotation. It’s the most-searched Buffer alternative for a reason – nearly 1,000 monthly searches mention RecurPost alongside Buffer.

The platform supports 9 networks including Google Business Profile, which Buffer doesn’t cover. You can organize content into categories (tips, promotions, quotes) and set different posting schedules for each. RSS feeds automatically add content to your libraries, perfect for blogs.

Pros:

  • Best-in-class content recycling with libraries and categories
  • Google Business Profile support
  • RSS automation for blog content
  • White-label reports and client management
  • AI caption generation with ChatGPT integration

Cons:

  • No free plan (removed in 2024)
  • No social inbox for engagement
  • Pinterest requires manual posting
  • TikTok limited to business accounts

Pricing: No free plan. Starter is $9/month (2 profiles), Personal is $25/month (5 profiles, 150 recurring posts), Agency starts at $79/month (20 profiles, 500 recurring posts).

Bottom line: If content recycling is your primary reason for leaving Buffer, RecurPost is the specialist. Just know you’re trading Buffer’s free plan for better recycling features.

3. SocialBee

SocialBee is an alternative to Buffer that combines content recycling with sophisticated category-based scheduling. You organize posts into categories (educational, promotional, behind-the-scenes), then set how often each category posts. This prevents your feed from becoming repetitive even with automated recycling.

The platform includes an AI Copilot with DALL-E 3 integration for image generation. You can create post variations automatically, so the same content doesn’t look identical when it recycles. SocialBee also supports 9 platforms including TikTok and Google Business Profile.

Pros:

  • Category-based scheduling prevents content repetition
  • Evergreen recycling with automatic variations
  • AI Copilot with DALL-E 3 image generation
  • 9 platforms including TikTok and Google Business Profile
  • Canva integration for design

Cons:

  • No free plan (14-day trial only)
  • No social inbox
  • Categories can feel complex for simple use cases
  • YouTube Shorts require workarounds

Pricing: No free plan. Bootstrap starts at $29/month (5 profiles, 1 user), Accelerate is $49/month (10 profiles, 1 user), Pro is $99/month (25 profiles, 3 users, 5 workspaces).

Bottom line: SocialBee is ideal if you want recycling plus content organization. The category system adds structure that prevents the “same posts over and over” problem.

4. Metricool

Metricool offers a solid free plan among Buffer alternatives. You get 1 brand with 20 scheduled posts per month, plus 30 days of analytics – significantly more than Buffer’s 10 posts per channel limit. If you’re on Buffer’s free plan and feeling constrained, Metricool is an immediate upgrade.

Beyond the free tier, Metricool shines with analytics and ad management. You can manage Facebook, Instagram, and Google Ads directly from the platform. The analytics include competitor tracking, hashtag performance, and best time to post recommendations.

Pros:

  • Generous free plan (20 posts/month)
  • Strong analytics with competitor tracking
  • Ad management (Facebook, Instagram, Google Ads)
  • Hashtag research and tracking
  • Link in bio tool included

Cons:

  • No content recycling
  • Free plan limited to 1 brand
  • No social inbox
  • Video limits on lower tiers

Pricing: Free plan available (1 brand, 20 posts/month). Starter 5 is $17/month (5 brands, 2,000 posts/month), Starter 10 is $29/month (10 brands, 5,000 posts/month). Advanced plans available for larger needs.

Bottom line: The best free Buffer alternative for users who prioritize analytics. Just note it doesn’t solve the recycling problem – you’ll still create every post manually.

5. Publer

Publer supports 14+ platforms and includes content recycling with spintax – text variations that make recycled posts unique each time they publish. At $5/account on the Professional tier, it’s one of the most affordable alternatives to Buffer’s per-channel pricing.

The platform also offers bulk scheduling with CSV/Excel imports, a built-in Canva integration, and auto-scheduling based on best times. The free plan covers 3 accounts (though X/Twitter isn’t included in free) with 10 scheduled posts.

Pros:

  • 14+ platforms (most in this list)
  • Content recycling with spintax variations
  • Very affordable ($5/account)
  • Bulk scheduling with CSV/Excel
  • Free plan available

Cons:

  • X/Twitter not on free plan
  • No social inbox
  • Analytics less robust than competitors
  • Per-account pricing can add up at scale

Pricing: Free plan (3 accounts, no X/Twitter, 10 scheduled posts). Professional is $5/account/month, Business is $10/account/month with additional features.

Bottom line: Good value for users who need lots of platforms and basic recycling. The per-account pricing is cheaper than Buffer at low scale but can match or exceed it with many profiles.

6. Later

Later built its reputation on visual content planning, especially for Instagram. The drag-and-drop calendar and visual grid preview help you see exactly how your feed will look before posting. If your content strategy is highly visual, Later’s planning tools are more sophisticated than Buffer’s.

Later includes a built-in link in bio tool (Linkin.bio) and supports UGC collection to find and curate user-generated content. However, Later dropped X/Twitter support entirely in 2024, which may be a dealbreaker for some.

Pros:

  • Excellent visual planning and grid preview
  • Strong Instagram and TikTok focus
  • Linkin.bio link tool included
  • UGC collection and curation
  • AI caption writer

Cons:

  • No X/Twitter support (dropped in 2024)
  • No free plan (removed in 2024)
  • No content recycling
  • Per-social-set pricing can get expensive

Pricing: No free plan. Starter is $25/month (1 social set of 8 profiles, 30 posts/profile), Growth is $50/month (3 social sets, 150 posts/profile), Advanced is $80/month (6 social sets, unlimited posts).

Bottom line: Best for Instagram-first brands that prioritize visual planning. In the Buffer vs Later comparison, Later wins on visual tools but loses on platform coverage (no X/Twitter) and content recycling.

7. Agorapulse

Agorapulse is one of the few Buffer alternatives that includes a real social inbox for engagement. You can manage comments, DMs, and mentions across platforms from one unified inbox. This is a significant upgrade if you’re handling community management alongside scheduling.

Agorapulse offers a genuine free plan with 3 profiles and 10 scheduled posts per month. Paid plans are per-user, which works well for solo users but adds up for teams. The platform also includes social listening on higher tiers.

Pros:

  • Full social inbox for engagement management
  • Free plan available (3 profiles)
  • Social listening on higher tiers
  • Team collaboration and approval workflows
  • Competitor analysis

Cons:

  • No content recycling
  • Per-user pricing on paid plans
  • Free plan limited (7-day analytics history)
  • No Google Business Profile support

Pricing: Free plan available (3 profiles, 10 posts). Standard is $99/user/month (10 profiles), Professional is $149/user/month (10 profiles, social listening). Custom enterprise pricing available.

Bottom line: Choose Agorapulse if engagement management is as important as publishing. The social inbox justifies the higher price if you’re currently juggling multiple platform apps to respond to messages.

8. Loomly

Loomly focuses on content workflow and team collaboration. You get post ideas based on trending topics, RSS feeds, and holidays – plus approval workflows that let clients or managers review content before it goes live. It’s designed for teams that need structure around their content process.

Loomly offers a limited free plan (1 profile, 5 posts/month), but the real value is in team features. Multi-level approval workflows, custom branding, and a dedicated calendar view help agencies manage multiple clients systematically.

Pros:

  • Post ideas and content inspiration
  • Multi-level approval workflows
  • Free plan available (limited)
  • Team collaboration focus
  • Post mockup previews across platforms

Cons:

  • No content recycling
  • Free plan very limited (5 posts/month)
  • No social inbox
  • Per-user pricing on higher tiers

Pricing: Free plan (1 profile, 5 posts/month). Base is $35/month (10 profiles, 2 users). Standard is $79/month (20 profiles, 6 users). Advanced is $172/month (35 profiles, 16 users). Premium is $332/month (60 profiles, 28 users).

Bottom line: Best for teams that need approval workflows and content inspiration. Solo users may find the workflow features unnecessary compared to simpler alternatives.

9. Sendible

Sendible targets agencies with white-label capabilities and client management features. You can brand the dashboard with your logo, set up separate client workspaces, and generate branded reports. If you’re running an agency and want a professional client-facing setup, Sendible delivers.

The platform supports 9 platforms including Blogger for content marketers. Content recycling is available through “Smart Queues” that automatically repost content. Sendible also includes a social inbox for engagement management.

Pros:

  • White-label branding for agencies
  • Smart Queues for content recycling
  • Social inbox included
  • Client approval workflows
  • Blogger integration

Cons:

  • No free plan
  • Per-profile pricing can get expensive
  • Interface can feel dated
  • Bulk scheduling less intuitive than competitors

Pricing: No free plan. Creator is $29/month (6 profiles, 1 user). Traction is $89/month (24 profiles, 4 users). Scale is $199/month (49 profiles, 7 users). Advanced and Enterprise tiers available.

Bottom line: Best Buffer alternative for agencies that need white-label features and client management. Individual users can find better value elsewhere.

10. Hootsuite

Hootsuite is the industry veteran and enterprise standard. If your organization requires enterprise-grade security, compliance certifications, or integration with tools like Salesforce, Hootsuite checks those boxes. The platform supports deep team workflows with custom roles and permissions.

However, Hootsuite removed its free plan in 2023 and now starts at $99/month. For solo users or small teams, this represents a significant jump from Buffer’s pricing – though Hootsuite’s entry plan includes 10 profiles (vs Buffer’s $60 for the same).

Pros:

  • Enterprise-grade security and compliance
  • Deep integrations (Salesforce, Adobe, etc.)
  • Advanced team management and permissions
  • Social listening and inbox on higher tiers
  • Industry reputation and stability

Cons:

  • No free plan
  • No content recycling
  • No first comment scheduling
  • Starts at $99/month
  • Per-user pricing on team plans

Pricing: No free plan. Professional is $99/month (10 profiles, 1 user, unlimited posts). Team is $249/month (20 profiles, 3 users). Enterprise starts around $18,000/year.

Bottom line: Only makes sense for enterprises with specific compliance requirements. Most Buffer users will find Hootsuite more expensive and no better at solving Buffer’s core limitations (no recycling, no first comment).

11. Sprout Social

Sprout Social is the analytics and engagement powerhouse – with pricing to match. Starting at $199/seat/month, it’s clearly not for budget-conscious Buffer refugees. But if you need enterprise social listening, competitive benchmarking, and the most polished reporting in the industry, Sprout delivers.

The Smart Inbox is genuinely best-in-class for managing engagement at scale. AI features throughout the platform help with captions, replies, and analytics insights. Support for 13 platforms includes Threads and Bluesky.

Pros:

  • Best-in-class analytics and reporting
  • Excellent Smart Inbox for engagement
  • Social listening (add-on)
  • 13 platforms including Threads and Bluesky
  • Enterprise security and compliance

Cons:

  • Starts at $199/seat/month
  • No free plan
  • No content recycling
  • Social listening costs extra (~$999/month)
  • Per-seat pricing multiplies costs for teams

Pricing: No free plan. Standard is $199/seat/month (5 profiles), Professional is $299/seat/month (unlimited profiles), Advanced is $399/seat/month. Enterprise is custom pricing.

Bottom line: The premium choice for enterprises that need comprehensive analytics and engagement tools. For most Buffer users looking to save money or add recycling, Sprout Social is overkill.

Buffer Alternatives: Pricing at Scale

Buffer’s per-channel pricing hides true costs. If you’re comparing Buffer app alternatives, here’s what each actually costs as you grow:

Tool5 Profiles15 Profiles50 ProfilesFree Plan
Buffer$30/mo, unlimited, 1 user$80/mo, unlimited, 1 user$175/mo, unlimited, 1 user3 channels, 30 posts, 1 user
Viraly$19/mo, 200 posts, 1 user$49/mo, 500 posts, 5 users$99/mo, unlimited, 15 users3 profiles, 10 posts, 1 user
RecurPost$25/mo, unlimited, 1 user$79/mo, 500 recurring, 3 usersCustom pricingNo
SocialBee$29/mo, unlimited, 1 user$99/mo, unlimited, 3 usersCustom pricingNo
Metricool$17/mo, 2,000 posts, 1 user$49/mo, 5,000 posts, 5 users$99/mo, 10,000 posts, 10 users1 brand, 20 posts, 1 user
Publer$25/mo, unlimited, 1 user$75/mo, unlimited, 1 user$250/mo, unlimited, 1 user3 accounts, 10 posts, 1 user
Later$25/mo, 30/profile, 1 user$50/mo, 150/profile, 1 user$80/mo, unlimited, 1 userNo
Agorapulse$99/mo, unlimited, 1 user$149/mo, unlimited, 1 userCustom pricing3 profiles, 10 posts, 1 user
Loomly$35/mo, unlimited, 2 users$79/mo, unlimited, 6 users$172/mo, unlimited, 16 users1 profile, 5 posts, 1 user
Sendible$29/mo, unlimited, 1 user$89/mo, unlimited, 4 users$199/mo, unlimited, 7 usersNo
Hootsuite$99/mo, unlimited, 1 user$249/mo, unlimited, 3 usersCustom pricingNo
Sprout Social$199/seat, unlimited, 1 user$299/seat, unlimited, 1 user$299/seat, unlimited, 1 userNo
Annual billing prices shown where available. Green = best value. Red = most expensive.

Frequently Asked Questions

Why is Buffer so expensive now?

Buffer’s per-channel pricing model causes costs to multiply with each social profile you add. At $6/channel, managing 5 profiles costs $30/month, 10 profiles costs $60/month, and agencies with 50+ profiles face $175+ monthly bills. Alternatives like Viraly use flat-rate pricing where $19/month covers 5 profiles regardless of which platforms you choose.

Does Buffer have a free plan?

Yes, Buffer offers a free plan, but it’s limited. You get 3 channels with 10 scheduled posts per channel, plus a lifetime limit of 8 total connections. Once you’ve connected and disconnected 8 accounts total, you can’t add new ones without upgrading. For a more generous free social media scheduler, Metricool offers 1 brand with 20 posts/month and Agorapulse includes a social inbox on its free tier.

Does Buffer have content recycling?

Not really. Buffer has a “Re-Buffer” feature that lets you manually click on top-performing posts to add them back to your queue. But this isn’t automatic recycling – you have to go to Analytics, find posts yourself, click each one individually, and Buffer recommends rewriting the message each time. True content recycling tools like RecurPost, Viraly, and SocialBee let you create evergreen libraries that automatically repost on a schedule with AI-generated variations. Buffer’s feature is a manual shortcut; it won’t keep your evergreen content circulating on autopilot.

Is there a free Buffer alternative?

Yes, several good options exist. Metricool offers 20 posts/month for 1 brand, while Viraly offers 10 posts/month for 3 profiles – significantly more than Buffer’s 10 posts/channel limit. Agorapulse’s free plan includes a social inbox for engagement management. Publer offers 3 accounts with 10 scheduled posts. Note that RecurPost, SocialBee, Later, and Hootsuite have all eliminated their free plans.

What’s the cheapest Buffer alternative?

Publer is the cheapest at $5/account on the Professional tier. RecurPost starts at $9/month for 2 profiles. Metricool’s paid plans start at $17/month for 5 brands. All of these are cheaper than Buffer’s per-channel pricing at similar profile counts.

Does Buffer support TikTok?

Yes, Buffer added TikTok support. You can schedule TikTok videos directly from Buffer. However, Buffer doesn’t support TikTok Photo Mode (multi-image posts) or TikTok Stories. If you need those content types, check whether your alternative of choice supports them before switching.

Can I schedule first comments with Buffer?

Buffer added Instagram first comment scheduling, but it’s limited to that one platform. Viraly offers first comment scheduling on Instagram, Facebook, LinkedIn, and YouTube. This matters for hashtag strategies and engagement prompts across multiple platforms.

What Buffer alternatives work for agencies?

Sendible is the go-to for agencies needing white-label branding and client management. SocialBee offers workspaces for organizing multiple clients with category-based content. Agorapulse provides team collaboration with approval workflows. For enterprise agencies with compliance requirements, Sprout Social and Hootsuite are the standards, though at much higher price points.

Which Buffer alternative has the best analytics?

Sprout Social has the most comprehensive analytics, but at $199+/month it’s not budget-friendly. Metricool offers strong analytics including competitor tracking at much lower prices. Agorapulse includes good reporting with social listening on higher tiers. Viraly provides in-depth analytics that pull all available data from each platform’s API, with 6-24 months of history depending on plan. Buffer’s analytics are basic compared to all of these options.

What do social media managers use instead of Buffer?

Social media managers often move to Agorapulse for the social inbox and engagement features, Sprout Social for enterprise analytics and reporting, or RecurPost and SocialBee for content recycling. The choice depends on whether engagement management, analytics, or content efficiency is the priority.

Is there a good Buffer alternative for small business?

Metricool is excellent for small businesses that want analytics and ad management at $17/month for 5 brands. Publer offers great value at $5/account with broad platform support. RecurPost at $25/month is ideal if content recycling is the priority. All three are more affordable than Buffer at similar profile counts.

What’s the best Buffer alternative for freelancers?

Freelancers should avoid per-channel or per-seat pricing that multiplies as you add client accounts. Publer at $5/account keeps costs predictable. RecurPost’s evergreen recycling reduces content creation time. Sendible offers white-label features if you want to present a branded tool to clients. Metricool’s free plan works well for freelancers just starting out.

Does Buffer work with Threads?

Yes, Buffer added Threads support in 2024. You can schedule posts to Threads alongside your other platforms. Most major scheduling tools now support Threads, so this shouldn’t be a deciding factor when choosing an alternative.

Are there Buffer alternatives for nonprofits?

Nonprofits should prioritize free plans and affordable pricing. Metricool’s free plan offers 1 brand and 20 posts/month – generous for smaller organizations. Agorapulse’s free tier includes a social inbox for community engagement. Hootsuite offers nonprofit discounts but base pricing remains high. Flat-rate pricing models are generally easier to budget than Buffer’s per-channel approach.

How does Buffer compare to Hootsuite?

Buffer vs Hootsuite comes down to simplicity vs features. Buffer is easier to use with cleaner pricing for small teams. Hootsuite offers more enterprise features (social inbox, listening, team permissions) but starts at $99/month with no free plan. Neither has content recycling. If you’re choosing between Buffer and Hootsuite but want recycling, consider alternatives like RecurPost or Viraly instead.

How do I cancel Buffer?

You can cancel Buffer from your account settings under Billing. The cancellation takes effect at the end of your current billing period. Before canceling, export any data or analytics you want to keep. If you’re moving to an alternative, set up the new tool before canceling to avoid gaps in your posting schedule.

What does Viraly do better than Buffer?

Viraly addresses Buffer’s main limitations directly. Content recycling with AI-generated caption variations (3-10 per post) keeps evergreen content fresh. Flat-rate pricing means 5 profiles costs $19/month vs Buffer’s $30/month. First comment scheduling works on 4 platforms vs Buffer’s Instagram-only. TikTok Photo Mode and LinkedIn document posts are features Buffer can’t match. The main tradeoff is Viraly doesn’t have a social inbox – it’s publishing-focused.

Can I migrate my content from Buffer to another tool?

Most alternatives to Buffer don’t offer direct import from Buffer. However, you can export your scheduled posts from Buffer as a CSV and import them into tools like Publer, Metricool, or Hootsuite that support bulk scheduling. For recycling-focused tools like RecurPost or SocialBee, you’ll want to identify your evergreen content and add it to content libraries for automatic reposting.

Which Buffer alternative is best for Instagram?

Later was built specifically for Instagram with visual grid preview, drag-and-drop planning, and Linkin.bio. It’s the specialist choice for Instagram-first brands. However, Later dropped X/Twitter support and removed its free plan. For Instagram analytics specifically, Iconosquare and Metricool offer deeper insights than most scheduling tools.

Conclusion: Which Buffer Alternative is Right for You?

The best Buffer alternative depends on what’s driving you away from Buffer:

If you want a free plan: Metricool offers 20 posts/month for 1 brand with solid analytics, while Viraly offers 10 posts/month for 3 profiles. Agorapulse’s free tier uniquely includes a social inbox for engagement management.

If content recycling is your priority: RecurPost is the specialist – evergreen libraries, RSS automation, and Google Business Profile support. SocialBee adds category-based organization to prevent repetitive feeds. Both solve what Buffer can’t do.

If you need engagement management: Agorapulse offers the best balance of scheduling and social inbox at a reasonable price. Sprout Social is the premium choice for enterprises needing comprehensive engagement tools.

If you’re an agency: Sendible’s white-label branding and client management features are purpose-built for agencies. SocialBee’s workspaces help organize multiple clients efficiently.

If visual planning matters: Later remains the Instagram specialist with grid preview and drag-and-drop scheduling – just know it dropped X/Twitter support.

If you want flat-rate simplicity with recycling: Viraly combines predictable pricing ($19-99/month based on profiles, not channels) with content recycling and AI caption variations. It’s the closest to Buffer’s simplicity while adding the features Buffer lacks.

There’s no single “best” alternative – the right choice depends on which Buffer limitation bothers you most.