
Sprout Social is powerful. Nobody’s arguing that. But when the entry price is $249 per seat per month – with no free plan in sight – it’s natural to wonder if there’s a better way. Spoiler: there is.
Whether you’re a solo creator priced out of Sprout, a growing agency tired of multiplying seat costs, or a small business that doesn’t need enterprise-grade social listening, you’ve come to the right place. This guide covers 12 Sprout Social alternatives and competitors that deliver serious value without the serious invoice.
Why People Look for Sprout Social Alternatives
Sprout Social consistently ranks among the best social media management tools – but “best” doesn’t mean “best fit for everyone.” Here’s why 590+ people search for alternatives to Sprout Social every month:
The Per-Seat Pricing Reality
Sprout’s pricing model charges per user. At $249/seat for Standard (or $199/seat annually), the math gets painful fast – which is why alternatives to Sprout Social are so popular:
- 2 team members: $498/month ($398 annually)
- 5 team members: $1,245/month ($995 annually)
- 10 team members: $2,490/month ($1,990 annually)
And that’s just Standard. Professional starts at $399/seat, and Advanced hits $499/seat. For agencies or growing teams, annual costs can easily exceed $20,000-50,000.
No Free Plan, No Entry Point
Unlike many Sprout Social alternatives like Viraly, Buffer, or Metricool – which all offer functional free plans – Sprout Social offers only a 30-day trial. There’s no way to use the tool long-term without paying. For freelancers testing tools or small businesses with tight budgets, this is a dealbreaker.
TL;DR – Best Sprout Social Alternatives (Top 3)
- Viraly – Best overall value. Flat-rate pricing at $19/month (has free plan). $99/month gets you 50 profiles and 15 team members – what would cost $3,735/month at Sprout.
- RecurPost – Best for content recycling. Affordable evergreen automation that Sprout lacks entirely.
- Agorapulse – Best for social inbox. Full engagement management at roughly one-third of Sprout’s cost.
12 Sprout Social Alternatives
Here are 12 Sprout Social competitors worth considering, ranked by value and use case:
1. Viraly
Solves: Per-seat pricing that multiplies team costs

Viraly is a compelling alternative to Sprout Social with flat-rate pricing instead of per-seat costs. There’s a genuinely free plan (not just a trial), and paid plans start at $19/month. Where Sprout charges $249 per user per month, Viraly’s Agency plan delivers 50 profiles and 15 team members for a flat $99/month – the same team size that would cost $3,735/month at Sprout.
Why switch from Sprout:
- Free plan + $19/month start: 3 profiles free, then $19/month for 5 profiles – vs Sprout’s $249/month entry price
- Flat-rate team pricing: $49/month for 5 team members vs Sprout’s $1,245/month for the same team size
- Instagram power features: Account tagging, collaborator invites, and location tagging – all built in from $19/month
- First Comment automation: Auto-post hashtags or calls-to-action as the first comment on Instagram, Facebook, LinkedIn, and YouTube
- Thread chains everywhere: Build reply threads on Threads, Bluesky, Mastodon, and X with auto-numbering
- Post approval workflows: Team members submit content for review, admins approve or reject with comments with role based permissions.
- Content recycling: AI-generated caption variations (3-10 per post) for evergreen content – Sprout has none
- 10 platforms: Instagram, Facebook, LinkedIn, TikTok, Threads, Bluesky, X/Twitter, YouTube, Pinterest, Mastodon
Trade-offs:
- No social inbox or DM management – Viraly focuses on publishing and analytics
- No social listening – can’t track brand mentions outside your accounts
- Team members and approval workflows require Business plan ($49/month) or higher
Price vs Sprout: Free to start, $19/month for individuals, $49/month for teams of 5. A 15-person team costs $99/month on Viraly Agency (with $2/user add-ons) vs $3,735/month on Sprout Standard. Annual savings: $43,632.
Verdict: If Sprout’s per-seat pricing is your pain point, Viraly delivers professional scheduling with Instagram tagging, first comments, approval workflows, and team permissions – at 97% less cost.
2. RecurPost
Solves: No content recycling in Sprout Social

RecurPost is an alternative to Sprout Social that does what Sprout doesn’t – automatically republish your evergreen content on schedule. Create a post once, add it to a library, and watch it cycle through your queue week after week without manual effort.
Why switch from Sprout:
- Evergreen libraries: Store up to 2,000 recurring posts that auto-republish on schedule
- Instagram DM automation: Convert comments to conversations automatically
- Social inbox included: Manage comments and messages across platforms
- 20 profiles for $79/month: Sprout gives 5 profiles for $249/month
- White-label reports: Available on Agency plan
Trade-offs:
- No free plan – 14-day trial only
- Interface feels dated compared to newer tools
- Limited team members (1-3 depending on plan)
- Some users report account disconnection requiring reconnection
Price vs Sprout: RecurPost Agency at $79/month delivers 20 profiles. Sprout Standard at $249/month gives 5 profiles. That’s 4x the profiles at 32% of the cost.
Verdict: If you’re tired of recreating the same posts and Sprout doesn’t recycle content, RecurPost pays for itself in time saved.
3. Hootsuite
Solves: Need enterprise social listening without Sprout’s price tag

Hootsuite is the OG social media management platform (founded 2008) with enterprise-grade listening powered by Talkwalker acquisition (2024). If social listening at scale is your need, Hootsuite monitors 150+ million websites and 30+ social networks.
Why switch from Sprout:
- 40% cheaper entry: $99/month (annually) for 10 profiles vs Sprout’s $199/month for 5
- Talkwalker social listening: Blue Silk AI with 150M website coverage
- Bulk scheduling: Up to 350 posts at once
- OwlyWriter AI: Content generation across all plans
- 10+ platforms: Including Threads and Bluesky
Trade-offs:
- Still per-user pricing – costs add up for larger teams
- No free plan available
- No content recycling
- No first comment automation
- Many features locked behind Enterprise tier ($16,000+/year)
Price vs Sprout: Single user gets 10 profiles for $99/month on Hootsuite vs 5 profiles for $199/month on Sprout. Double the profiles at half the price.
Verdict: If enterprise social listening is your priority and Sprout’s listening doesn’t cut it, Hootsuite’s Talkwalker integration delivers more at similar or lower cost.
4. Agorapulse
Solves: Need Sprout’s inbox features at a manageable price

Agorapulse is the social inbox champion for teams priced out of Sprout. Their unified inbox brings together comments, DMs, and mentions from 11 platforms with AI-powered reply suggestions, collision detection, and automated inbox rules.
Why switch from Sprout:
- Unified inbox: Facebook, Instagram, LinkedIn, TikTok, YouTube, X/Twitter (with add-on)
- Collision detection: Prevents two team members from responding to same message
- Inbox automation: Rules to auto-assign, label, and respond
- ROI tracking: Connect Google Analytics to track social conversions
- Free plan exists: 3 profiles, 10 posts, 1 user
Trade-offs:
- Still per-user pricing – $79-199/user/month
- X/Twitter requires paid add-on ($29-69/profile/month)
- Saved replies and inbox automation locked to Advanced tier ($149+/user)
- Limited to 10 profiles on Standard-Advanced plans
Price vs Sprout: 5-person team costs $395/month (annually) on Agorapulse Standard vs $995/month on Sprout Standard. Annual savings: $7,200.
Verdict: If Sprout’s Smart Inbox is what you love but Sprout’s pricing is what you hate, Agorapulse delivers comparable engagement management at 60% less.
5. Buffer
Solves: Sprout’s enterprise complexity when you just need scheduling

Buffer takes the opposite approach to Sprout’s everything-and-the-kitchen-sink model. Clean scheduling, basic analytics, and nothing else. As one of the most affordable Sprout Social competitors, Buffer works well if Sprout feels overwhelming and you don’t need social listening, CRM integrations, or enterprise governance, Buffer does the essentials well.
Why switch from Sprout:
- Per-channel pricing: $6/channel vs Sprout’s $249/user – radically different model
- Simplicity: Scheduling posts in minutes, not hours of setup
- Free plan: 3 channels, 10 posts each with unlimited AI assistant
- 11 platforms: Including Threads, Bluesky, and Mastodon
- GPT-4 AI Assistant: Available on all plans including free
Trade-offs:
- No social inbox or DM management
- No social listening
- No content recycling
- Limited analytics on TikTok, YouTube, Pinterest
- Per-channel pricing can add up at scale (though volume discounts help)
Price vs Sprout: 10 channels on Buffer Team costs $120/month with unlimited users. 10 profiles on Sprout Professional costs $399/month for ONE user.
Verdict: If Sprout’s complexity makes you want to throw your laptop, Buffer’s simplicity is the cure – at 10% of the cost.
6. Later
Solves: Sprout lacks visual grid planning for Instagram-first brands

Later is built for visual-first brands who obsess over their Instagram grid. Their signature drag-and-drop grid planner shows exactly how your feed will look before publishing – a feature Sprout doesn’t match. If your brand lives on Instagram, TikTok, and Pinterest, Later delivers at a fraction of Sprout’s cost.
Why switch from Sprout:
- Visual grid planner: See your Instagram feed before publishing
- Linkin.bio: Built-in Link in Bio tool for Instagram and TikTok
- Social inbox: Instagram, Facebook, and TikTok DMs and comments (Growth+ plans)
- 48 profiles for $82.50/month: Scale plan vs Sprout’s $199/seat for 5 profiles
- Competitive benchmarking: Track up to 20 competitors on Scale plan
Trade-offs:
- No X/Twitter support – discontinued in 2025
- No free plan – 14-day trial only
- Social inbox only on Growth+ plans ($37.50+/month)
- Instagram hashtags now limited to 5 per post (platform change Dec 2025)
- No LinkedIn document posts
Price vs Sprout: Later Scale at $82.50/month (annually) gets 48 profiles and unlimited posts. Sprout Standard at $199/month gives 5 profiles for ONE user.
Verdict: If your brand lives on Instagram and you care more about feed aesthetics than enterprise features, Later’s visual planning is worth the trade-off of losing X/Twitter.
7. Sendible
Solves: Need agency white-label without Sprout’s enterprise price

Sendible is purpose-built for agencies managing multiple clients. Where Sprout charges enterprise prices for agency features, Sendible delivers white-label dashboards, client approval workflows, and branded reporting at a fraction of the cost.
Why switch from Sprout:
- White-label: Custom domain, branded emails, personalized dashboards from $268/month
- Client Connect: Secure profile onboarding without sharing credentials
- Smart Queues: Content recycling – Sprout has none
- Priority Inbox: Comments and mentions across Facebook, Instagram, LinkedIn, X/Twitter, YouTube
- 7 users + 49 profiles for $199/month: Same team on Sprout costs $1,743/month
Trade-offs:
- No Instagram DMs in Priority Inbox
- Facebook DMs limited to 48-hour reply window
- No free plan – 14-day trial only
- Big price jump from Creator ($29) to Traction ($89)
- Custom reports require Scale+ plan ($199+/month)
Price vs Sprout: Sendible Scale at $199/month gets 7 users and 49 profiles. Sprout Standard for 7 users would cost $1,743/month. Annual savings: $18,528.
Verdict: If white-label client management is your need and Sprout’s price is your problem, Sendible is the obvious agency choice at 88% less.
8. SocialPilot
Solves: Batch content creation with Sprout’s limited bulk scheduling

SocialPilot built its reputation on one killer feature: bulk scheduling up to 500 posts at once via CSV upload. For content creators and agencies who plan weeks or months in advance, this batch capability beats Sprout’s workflow.
Why switch from Sprout:
- 500-post bulk upload: CSV import for massive batch scheduling
- Social inbox: Facebook and Instagram DMs and comments (Standard+ plans)
- AI Pilot: 1,000 AI credits/month for caption generation and translation in 10 languages
- 13 platforms: Including Threads, Bluesky, and Tumblr
- White-label reports: Available on Premium plans for agencies
Trade-offs:
- TikTok and Instagram Stories require mobile notifications – not direct auto-publish
- No competitor analytics
- No free plan – 14-day trial only
- Interface can feel cluttered
- Occasional account disconnection issues
Price vs Sprout: SocialPilot Premium at $200/month gives 25 accounts and 6 users. Sprout Standard for 6 users would cost $1,494/month. Annual savings: $15,528.
Verdict: If you create content in batches and want to schedule months of posts in one sitting, SocialPilot’s bulk upload is hard to beat.
9. Metricool
Solves: Sprout’s $0 free tier (because there isn’t one)

Metricool offers the most generous free plan in the Sprout alternative space: 1 brand, 20 scheduled posts/month, competitor analysis for 5 profiles, content recycling via Autolists, and best times to post. Plus it’s one of few tools combining organic scheduling with Meta, Google, and TikTok Ads management.
Why switch from Sprout:
- Generous free plan: 1 brand, 20 posts/month, 5 competitors, Autolists – Sprout has nothing free
- Ads management: Meta, Google, and TikTok Ads in one dashboard
- Autolists: Content recycling with up to 200 posts per list
- Competitor analysis: Track up to 100 competitor profiles
- SmartLinks: Built-in Link in Bio tool
Trade-offs:
- X/Twitter requires $5/month add-on per account – not included in any plan
- LinkedIn not available on free plan
- Free plan limited to 30-day analytics history
- Instagram videos automatically publish as Reels (API limitation)
- No social listening or sentiment analysis
Price vs Sprout: Metricool Advanced 15 at $41/month gets 15 brands, unlimited posts, and team collaboration. Sprout Standard at $249/month gives 5 profiles for ONE user.
Verdict: If you’re bootstrapping or want to test tools before paying, Metricool’s free plan is the best starting point – especially if you also run paid ads.
10. Loomly
Solves: Complex approval workflows without Sprout’s complexity

Loomly is the approval workflow specialist. Their multi-tier system lets content go through internal review, then client review – perfect for agencies managing brand guidelines across multiple stakeholders. Plus daily Post Ideas based on holidays and trends help solve the “what do we post?” problem.
Why switch from Sprout:
- Multi-tier approvals: Internal team → client review → publish
- Post Ideas: Daily inspiration from holidays, RSS feeds, and trends
- Interactions Manager: Comments, DMs across Facebook, Instagram, LinkedIn, X/Twitter, TikTok, YouTube
- 15 platforms: Including Snapchat (rare), Threads, and Bluesky
- Free plan exists: 5 posts/month, 1 account, 1 user
Trade-offs:
- Steep price jump: Starter $49/month → Beyond $249/month (mid-tier eliminated)
- Users report significant price increases in 2025
- No competitor analytics or social listening
- Videos over 8MB on Instagram require manual publish
- Instagram DMs only for accounts under 500k followers
Price vs Sprout: Loomly Starter at $49/month gets 12 accounts and 3 users. Sprout Standard for 3 users would cost $597/month. Annual savings: $6,576.
Verdict: If your bottleneck is getting content approved – not creating it – Loomly’s approval workflows streamline that process at a fraction of Sprout’s cost.
11. Sprinklr
Solves: Outgrown Sprout’s capabilities, not its pricing

Sprinklr is the only true enterprise step UP from Sprout Social. With 30+ channels, social listening across 400K+ media sources, and a full CCaaS platform, Sprinklr serves 50%+ of the Fortune 100. This isn’t a budget alternative – it’s for when Sprout’s limitations (not price) are the problem.
Why switch from Sprout:
- 30+ channels: Best platform coverage in the industry
- Enterprise social listening: 450M data points daily, 100+ language sentiment analysis
- 2,000+ AI models: Industry-specific, trained on 100M+ CX data points
- Sprinklr Copilot & AI Agents: Autonomous customer service automation (2025)
- Full CCaaS: Voice, chat, email, social in unified contact center
Trade-offs:
- NOT for SMBs – Fortune 500 focus, $35,000+/year minimum
- Steep learning curve – “multiple training sessions” required
- Software bugs and slow loading frequently reported (G2 reviews)
- Annual contracts only – no monthly billing
- Self-service plan has no support access
Price vs Sprout: Sprinklr starts at $299/user/month with $35,000+ annual minimums. This is NOT cheaper than Sprout – it’s for organizations needing capabilities beyond what Sprout offers.
Verdict: If you’re a Fortune 500 company where Sprout can’t scale to your needs, Sprinklr is the next level. For everyone else, look elsewhere.
12. Publer
Solves: Unpredictable costs with Sprout’s per-seat model

Publer is the bootstrapped underdog (300,000+ users, $0 external funding) with the simplest pricing model: $4-10 per social account per month. No user limits. No seat multipliers. Need 10 accounts? Pay $40-100/month. Period.
Why switch from Sprout:
- Per-account pricing: $4-10/account vs Sprout’s $249/user
- Direct Instagram: Connect without Facebook Business Manager – unique advantage
- 14 platforms: Including Telegram, Mastodon, WordPress, Bluesky
- AI Assist: GPT-4 + DALL·E 3 for captions and images in 80+ languages
- 500-post bulk upload: CSV import with 12 column options
- Spintax: Content variations for automatic recycling
Trade-offs:
- X/Twitter requires paid plan (Enterprise API costs)
- No social inbox or engagement features
- Basic analytics (Business plan required)
- Instagram Stories limited to first media (API limitation)
- TikTok has 50MB file limit
Price vs Sprout: 10 accounts on Publer Business costs $72/month (annually). Sprout Standard at $249/month gives 5 profiles. Double the accounts at 29% of the cost.
Verdict: If you want predictable, per-account pricing without user seat surprises, Publer proves you don’t need venture funding to build quality scheduling tools.
Sprout Social Alternatives: Pricing Comparison
Understanding Sprout Social pricing helps explain why so many teams look for alternatives to Sprout Social. Here’s how the monthly costs compare when scaling from 1 user to a 5-person team:
| Tool | 5 Profiles | 15 Profiles | 50 Profiles | Free Plan |
|---|---|---|---|---|
| Sprout Social | $199/seat, unlimited, 1 user | $299/seat, unlimited, 1 user | $299/seat, unlimited, 1 user | No |
| Viraly | $19/mo, 200 posts, 1 user | $49/mo, 500 posts, 5 users | $99/mo, unlimited, 15 users (+$2/profile, +$2/user) | 3 profiles, 10 posts, 1 user |
| RecurPost | $25/mo, unlimited, 1 user | $79/mo, unlimited, 3 users | $199/mo, unlimited, 3 users | No |
| Hootsuite | $99/mo, unlimited, 1 user | $249/mo, unlimited, 3 users | Enterprise (custom) | No |
| Agorapulse | $79/mo, unlimited, 1 user | Custom (10 profile limit) | Custom | 3 profiles, 10 posts, 1 user |
| Buffer | $30/mo, unlimited, 1 user | $80/mo, unlimited, 1 user | $195/mo, unlimited, 1 user | 3 channels, 30 posts, 1 user |
| Later | $18.75/mo, 30/profile, 1 user | $37.50/mo, 180/profile, 2 users | $82.50/mo, unlimited, 6 users | No |
| Sendible | $25/mo, unlimited, 1 user | $76/mo, unlimited, 4 users | $255/mo, unlimited, 20 users | No |
| SocialPilot | $42.50/mo, unlimited, 1 user | $85/mo, unlimited, 3 users | Custom | No |
| Metricool | $17/mo, unlimited, 1 user | $41/mo, unlimited, team | $131/mo, unlimited, team | 1 brand, 20 posts, 1 user |
| Loomly | $49/mo, unlimited, 3 users | $249/mo, unlimited, unlimited | $249/mo, unlimited, unlimited | 1 account, 5 posts, 1 user |
| Sprinklr | $299/user, unlimited, 1 user | $299/user, unlimited, 1 user | Enterprise (custom) | No |
| Publer | $20/mo, unlimited, 1 user | $60/mo, unlimited, 1 user | $180/mo, unlimited, 1 user | 3 accounts, 30 posts, 1 user |
Frequently Asked Questions
What is Sprout Social?
Sprout Social is an enterprise-grade social media management platform founded in 2010. It offers publishing, scheduling, analytics, social listening, and a unified inbox for managing comments and messages. The platform is known for its robust reporting and CRM integrations (Salesforce, HubSpot, Zendesk), making it popular with large enterprises – but its per-seat pricing model makes it expensive for smaller teams.
How much is Sprout Social per month?
Sprout Social costs $249 per user per month for the Standard plan (or $199/month if paid annually). The Professional plan is $399/user/month, and Advanced is $499/user/month. Since pricing is per-seat, a team of 5 users would pay $1,245/month on Standard alone – making annual costs $14,940 or more.
How much does Sprout Social cost?
Sprout Social starts at $249 per user per month ($199 annually) for the Standard plan. Professional is $399/user/month and Advanced is $499/user/month. There’s no free plan – only a 30-day trial. A 5-person team on Standard would pay $1,245/month or about $15,000/year.
Why is Sprout Social so expensive?
Sprout Social targets enterprise customers who need advanced social listening, CRM integrations (Salesforce, HubSpot, Zendesk), and compliance features. The per-seat pricing model means costs scale linearly with team size – adding 5 team members adds $1,245/month. For most small businesses and agencies, this enterprise pricing doesn’t match their actual needs.
Is Sprout Social worth the price?
Sprout Social is worth it only for enterprise teams who need advanced social listening, CRM integrations, and comprehensive customer service features. For small businesses, agencies, or teams that primarily need scheduling and analytics, Sprout Social competitors like Viraly deliver 80-90% of the value at 10-30% of the cost. A 15-person team pays $49/month on Viraly vs $3,735/month on Sprout.
Does Sprout Social have a free plan?
No. Sprout Social offers only a 30-day free trial. After the trial ends, you must subscribe to a paid plan starting at $249/month.
What platforms does Sprout Social support?
Sprout Social supports 13+ platforms: Instagram, Facebook, X/Twitter, LinkedIn, TikTok, YouTube, Pinterest, Threads, WhatsApp, Messenger, Google Business Profile, and Bluesky (added 2025). The Standard plan includes 5 profiles; Professional and above offer unlimited profiles.
Does Sprout Social offer content recycling?
No. Sprout Social does not offer content recycling or evergreen post automation. This is a significant gap for businesses with timeless content. Alternatives with content recycling include Viraly (with AI-generated caption variations), RecurPost (built specifically for recycling), Metricool (Autolists), and Publer (Spintax support).
What’s the best free alternative to Sprout Social?
Viraly’s free plan includes 3 profiles and 10 posts/month with content recycling and AI features. Metricool offers the most generous free plan: 1 brand, 20 posts/month, all major platforms (except LinkedIn and X/Twitter), competitor analysis for 5 profiles, and content recycling. Buffer Free offers 3 channels with 10 scheduled posts each.
What’s the cheapest Sprout Social alternative?
Viraly starts at $19/month for 5 profiles with 200 posts. Publer is the cheapest paid option at $4/account/month (annually). For 10 accounts, that’s $40/month vs Sprout’s $249/month for 5 accounts. Metricool starts at $17/month for 5 brands. All three offer dramatically better value than Sprout’s $249/seat entry price.
Which Sprout Social alternative is best for agencies?
For white-label needs, Sendible offers branded dashboards, client approval workflows, and custom reports starting at $89/month. For flat-rate team pricing, Viraly’s Agency plan ($99/month) includes 50 profiles and 15 team members – what would cost $3,735/month at Sprout. Choose based on whether white-labeling or pricing matters more.
Can I export my data from Sprout Social to another tool?
Yes, but Sprout Social doesn’t offer direct export to competitors. Before canceling: export your scheduled posts, download analytics reports, and save any content from your asset library. Most alternatives can connect to the same social accounts immediately. The main work is recreating your posting schedule and any saved replies or automation rules.
Which Sprout Social alternative has the best analytics?
For comprehensive analytics similar to Sprout, Agorapulse, Viraly, and Hootsuite (with Talkwalker integration) offer the most detailed reporting. For basic analytics at lower cost, Metricool includes competitor analysis and ads reporting.
Conclusion: Choosing the Right Sprout Social Alternative
Sprout Social is a powerful platform – but its per-seat pricing puts it out of reach for most businesses. Fortunately, there are plenty of Sprout Social competitors that offer similar features at a fraction of the cost. The good news? You don’t have to sacrifice features to save money. Here’s how to choose based on your specific situation:
For Teams and Agencies (Flat-Rate Pricing)
Among Sprout Social alternatives, Viraly is the clear winner. At $99/month for 50 profiles and 15 team members, you’d pay $3,735/month at Sprout for the same team size. Plus content recycling, TikTok Photo Mode, and a genuine free plan.
For Evergreen Content (Recycling Focus)
RecurPost does what Sprout doesn’t: automatically republish your best-performing content. If content recycling is your primary need, RecurPost’s $79/month Agency plan pays for itself in time saved.
For Social Inbox (Engagement Management)
Agorapulse offers the closest alternative to Sprout’s Smart Inbox at roughly one-third the cost. AI-powered reply suggestions, collision detection, and team assignment – all the features you’d expect.
For White-Label Agencies
Sendible delivers branded dashboards, custom domains, and client approval workflows starting at $268/month. If client-facing branding matters, Sendible is purpose-built for agencies.
For Visual-First Brands
Later offers the best Instagram grid planner in the business. If your brand lives on Instagram, TikTok, and Pinterest – and you don’t need X/Twitter – Later’s visual planning tools are worth the trade-off.
The bottom line: Sprout Social’s $249/seat pricing made sense when it was the only enterprise option. Now, alternatives deliver comparable features at 10-50% of the cost. Whether you’re a solo creator or a 50-person agency, there’s a Sprout alternative that fits your budget and needs.