Viewing Post Performance Metrics

Updated January 13, 2026

Track your post performance with Viraly’s built-in metrics. See engagement data like likes, comments, and shares directly on your calendar, or dive deeper in the Analytics section for comprehensive insights.

Where to View Metrics

Post performance metrics are available in two locations:

  1. Calendar view: Quick metrics displayed on published post tiles
  2. Analytics section: Detailed performance tables with sorting and filtering

Metrics are only available for published posts. Draft, scheduled, and pending posts don’t have performance data yet.

Metrics on Calendar Tiles

Published posts in your calendar can display key metrics directly on the tile:

Metrics Display Modes

  • Hidden: No metrics shown (default for cleaner view)
  • Compact: Basic engagement metrics
  • Expanded: Additional detailed metrics

Common Tile Metrics

Depending on the platform, tiles may show:

  • Impressions or reach
  • Likes/reactions
  • Comments
  • Shares/reposts
  • Clicks

Metrics in Analytics Section

For comprehensive post performance data, use the Analytics section:

  1. Navigate to Analytics in the main menu
  2. Select the platform (Facebook, Instagram, etc.)
  3. Find the Post Performance section
  4. View the sortable table of all published posts

Table Features

  • Sortable columns: Click any metric header to sort
  • Column visibility: Show/hide columns you need
  • Pagination: Browse through all posts
  • Filters: Filter by date range, board (Pinterest), etc.

Metrics by Platform

Each platform provides different metrics based on what their API offers:

Facebook

  • Impressions, Reach, Clicks
  • Reactions (Like, Love, Haha, Sad, Wow, Angry)
  • Comments, Shares
  • Video views and watch time (for videos)

Instagram

  • Impressions, Reach
  • Likes, Comments, Shares, Saves
  • Profile visits, Follows
  • Video plays (for Reels)

Twitter/X

  • Impressions, Engagement
  • Likes, Replies, Retweets, Quotes
  • Profile clicks, Bookmarks

LinkedIn

  • Impressions, Reach, Engagement
  • Likes, Comments, Shares
  • Clicks

TikTok

  • Views
  • Likes, Comments, Shares

YouTube

  • Views, Red views (Premium)
  • Likes, Dislikes, Comments
  • Shares, Playlist adds
  • Watch time, Average view duration
  • Subscribers gained/lost

Pinterest

  • Impressions, Reactions
  • Saves, Comments
  • Pin clicks, Outbound clicks
  • Video views and watch time

Threads

  • Views
  • Likes, Replies, Shares
  • Quotes, Reposts

Bluesky

  • Likes, Replies
  • Reposts, Quotes

Mastodon

  • Favourites
  • Reblogs (Reposts)
  • Replies

Data Retention

How long metrics are available depends on your plan:

PlanAnalytics Data Retention
Free2 weeks
Influencer6 months
Business12 months
Agency24 months
Enterprise24 months

Posts older than your retention period won’t show metrics data. Consider upgrading if you need longer historical data.

Metric Updates

Metrics are fetched from social platforms and cached. They update periodically as the platform APIs provide new data. Recent posts will show the most current metrics.